Pedro Cruz

Pedro Filipe Pereira Pinheiro da Cruz

e-mail
pedroppcruz@gmail.com
PRESENT
SITUATION
ACADEMICAL
DEGREES
RESEARCH
INTERESTS
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ARTICLES
MARQUES, T; SUÁREZ-GONZÁLEZ, I.; CRUZ, Pedro; PORTUGAL, M. (2011) – Downsizing and Profitability: An Empirical Study of Portuguese Firms between 1993-2005. International Journal of Business and Economics, 10 (1), pp. 13-26. ISSN 1607-0704.
CRUZ, Pedro; LAUKKANEN, T.; MUÑOZ, P. (2009) – Exploring factors underlying mobile banking resistance in Portugal. International Journal of E-Services and Mobile Applications, 1(4), pp. 16-35. ISSN: 1941-627X.
CRUZ, Pedro (2009) – A Longitudinal Study on E-Bank Trust. IACSIT 2009 Proceedings, International Association of Computer Science and Information Technology, Singapore, Book of Proceedings (Vol. 28), Thomson ISI (ISTP). ISBN 978-9-8108-3815-7.
PROCEEDINGS
LAUKKANEN, T.; CRUZ, Pedro (2011) – How national culture determines mobile banking non-adoption?. 2011 ANZMAC Conference, Australian and New Zealand Marketing Academy, Australia, Dec2011.
LAUKKANEN, T.; CRUZ, Pedro (2010) - What determines mobile banking non-adoption?. 2010 ANZMAC Conference, Australian and New Zealand Marketing Academy, Christchurch (Nova Zelândia).